Africa Article Example | Topics and Well Written Essays - 1250 words - 1

Africa - Article Example Access to food is a basic but most violated human rights throughout the world in recent times. World Food Summit 1996 hunger reduction target proved to be a failure regardless of the fact that food production grew faster than the world population. Throughout world, about 840 million people are malnourished and most of them are in Africa (Clover 5-7).Food security is a term used for adequate access to nutritious food which is considered as acceptable in a certain culture. Chronic food insecurity affected 38 million people, and hunger claimed 24,000 lives daily in Africa during 2003.Famine is the extreme manifestation of food insecurity, among 39 countries experiencing food emergencies in world, 25 are African. However, this is the crisis that emerged in slow motion. Africas state of food emergency is a consequence of a wide range of issues which include: structural poverty; famine and drought; adverse weather conditions; civil conflicts; political and economic crises; HIV/AIDS and ina dequate policy and decision making. Failure is identifying the intervening the developing issues are probably the major causes of Africa’s persistent vulnerability. In order to tackle these root causes, focusing on structural deficiencies must lead to long-term reconsideration process of food security. Moreover, WTO must restructure for active participation in poor countries. For a balanced approach in dealing with immediate food aid issues and long-term strategic plans, a multifaceted approach covering political, social, economic, and environmental factors must be devised(Clover 8-14). World Food Summit(WFS) held in 1996 established the target of reducing hungry people by at least 20 million every year during 2000-2015.Some countries have showed progress, however, annual decrease of 2.5 million is far below the level required to achieve the target by 2015(Clover

Leading The Industry Topshop Marketing Essay

Leading The Industry Topshop Marketing Essay Topshop was the most influential brand in the British Fashion community, edging out HM for number one position and dominating all other competitors. They distinguished themselves through their immensely popular range of clothing, accessories and makeup and a portfolio of successful product-led marketing initiatives such as Topshop Unique and Kate Moss Design Collaboration. Topshop integrated multiple marketing initiatives into one connected program creating a network effect which resulted in increased traffic through their sales channels. Our methods We use patented technology and methods from our research partner Linkfluence the world leader in social media analysis. Â  To gauge who is the most influential womans High Street fashion brand in the UK, JOYN analysed all social media activity from the 1000 most influential social websites in the UK Fashion Community published from July to December in 2010. Â  The most relevant opinions were selected, coded and analysed by our team of fashion experts. Unpick the Market Leader The most signficant finding of our research was high quality products and range are the foundation of a successful digital strategy. Almost 70% of all conversations about Topshop directly related to their products, their conventional marketing activities were a fraction of that figure. Top Shops products enjoyed a cult following in the British Fashion Community. Popular lines such as Mainline, Premium, Boutique and Unique position their brand as an astute follower and creator of trends. This resulted in over 115 mentions every month amongst the most influential blogs, online magazines and traditional media, none of which they paid for. Topshops ability to earn enormous media coverage from fans, influential bloggers and online magazines is proof of their position as most influential brand. Topshop Success Stories in 2H 2010: Alluring products London Fashion Week Engage emerging designers Spread marketing investments Author influential blog A Clear Brand Position A key ingredient in any successful brand is a clear and identifiable brand position that people trust and believe. Topshop set out to copy the catwalk, but what they have ended up doing is to develop something that has much more personality and character of its own. With many competing brands all offering fashion and quality at the best price, Topshop differentiate themselves as a fashion-led trendsetter inspired by London youth culture and fashion. An example of the value of taking a stand was Topshop being the only High Street brand showing at London Fashion Week. There commitment to this initiative extends to financially supporting and stocking emerging designers. The support and enthusiasm from the UK Fashion community was huge, Topshop Unique earned over 200 articles within the British Fashion Community reaching a potential audience of millions. Earned media coverage is a proven sales driver and created a halo effect of good-will and credibility to Topshops other ranges. This kind of media is fueled by consumer satisfaction and advocacy, its proof that Topshop have earned their space in their customers hearts. Winning Design Collaboration The Design Collaboration strategy outperformed celebrity endorsement. Topshops long-standing design collaboration with an outspoken and controversial fashion icon successfully drove word of mouth. The Fashion Community wrote 1069 online articles about Topshop between June and December 2010, 217 were in relation to Kate Moss. HM attained similar levels of success. Their designer collaboration with Lanvin attracted 223 articles during this period a fantastic result. However the pressure to go bigger and better requires significant financial investment and carries increased risk. Mango and Uniqlo both pursued a celebrity endorsement strategy which barely registered amoungst key influencers. Their high-profile endorsements from Terry Richardson, Orlando Bloom, Charlize Theron, Scarlett Johansson and Olivia Palermo were largely ignored. The Kate Moss Collection set the benchmark for success demonstrating the value of authentic design collaborations. What this means for your brand 1. Commit to social media The leading brands are investing in social media because they realise their customers have stopped trusting advertising and are increasingly influenced by online word-of-mouth and customer recommendation. Thanks to the growth of social media, traditional advertising and celebrity endorsement is no longer leading consumers to your door, now, a multitude of bloggers, online magazines and social networks drive sales. This means traditional advertising strategies must be reconsidered, or scrapped to make way for a new understanding of when at what touch points people are most open to influence and how best to talk to them at those points. 2. Use social media research to learn about your customers Evaluating perceptions of your brand in social media will reveal what people are really think about you- good, bad or indifferent. Â  When we looked at Mango we saw their products and marketing failing to capture the imagination of the fashion community a social media listening strategy would have alerted Mango to this problem. Most people assume Google Analytics does this job, but this simple tool only allows you to analyse visitors to your website. The real insights come from listening to the spontaneous conversations happening throughout social media that impact your brand. This can reveal current and potential groups of customers, popular online retailers, product preferences, online influencers and lead users.

Is the Tarnished Image of Northeastern Being Rebuilt? :: Journalism Journalistic Essays

Is the Tarnished Image of Northeastern Being Rebuilt? Boston - Northeastern University is expanding its campus and student body more and more every year. Just a few years ago it was just a small commuter school, now it is reaching close to the top 100 Colleges and University’s in the United States. The university’s enrollment is now up to over 20,000 students, both undergraduate and graduate students. Everything is not as peachy as it seems. Since 1990, Northeastern University has almost doubled its size. It used to be on just one side of the Orange Line. Now it goes all the way into Roxbury, Mission Hill, and Fenway. Residents in the area are a little angry that Northeastern University is coming into their neighborhood and pushing them around. â€Å"I haven’t liked what Northeastern has done ever since they came over the tracks,† said Randall Thomas, 51, a longtime resident of Roxbury. " In this neighborhood the rents are going up, the students are misbehaving, and the Northeastern police are hassling long time residents, instead of the students. They need discipline and Northeastern has to keep them in check,† said Thomas. Thomas talked about his years living in Roxbury, which is all 51 years of his life. He said the university has to work with the neighborhood. According to Thomas it is a long standing African-American Community that has its needs and the university should understand that and take that into consideration. According to city housing assessments, the price of real estate has doubled in some areas of Roxbury. The huge demand for property and the university’s growth has made the once poverty stricken area into a hot commodity for the university and real estate investors. One building in the neighborhood on Tremont was listed worth of $265, 500. Predictions for the end of the year 2004 have the estimated worth at about $394,000. That is a significant rise in one year. â€Å"Northeastern is taking over, their pushing the poor people out,† said Kenny Miller, 35, and a resident of Roxbury. â€Å"Roxbury residents fight to get their homes back, the damn condominiums they built, they’re taking over Mission Hill as well.† â€Å"The students are supposed to be our future leaders, they suck.† said Thomas, â€Å"Stop coming in our neighborhood, pushing us. Who do they think they are? Harvard or MIT?† On the contrary, Northeastern University feels that it is working with the neighborhoods to accomplish good for the community as a whole.

Revolutionary road Essay

Revolutionary Road was a profound movie. This film portrays the malaise that had lied behind the American Dream during the mid-1950s. During that era, the image of the nuclear family living in suburbia where the man is the bread-winner and the woman as the domesticated housewife was considered as the dominant idea constructed by a patriarchal society. This film tracks the unraveling of April and Frank Wheeler, a couple who had unwantedly settled with two children living in suburbia unable to get themselves out of the empty and meaningless life they have. April had thought she and Frank were different than everyone else around them that had fallen victim to conformity. She thought they were deserving of a more exciting life and so convinces Frank to move to Paris rather than being stuck as a chance to escape from being a lonely unfulfilling housewife. But as soon as April realizes she is pregnant for the third time, plans to move Paris had to be abandoned which then really sends April over the edge. Both Frank and April are individuals in their own right, the suffering and inflicting suffering eventually leads to a tragic end to April’s life through a self-induced abortion. As well gender stereotypes, gender discrimination, androcentrism are well indicated within this film and era which will be further discussed. This film expresses the suffering of how many domesticated women had felt in the era of the 1950s. It reveals the sickness of a culture that tends to shut down a woman’s feelings in the self-serving illusion that a nice home with a yard, committed stay at home mom and a bread-winning husband were the answer for a happy and fulfilling life. Evidence of female discrimination were depicted when April is shown to take out the garbage and realizes all the trash is perfectly lined up along with one and another along the streets and during the scene where Frank is shown to be standing in the train having a breath of fresh air while having a cigarette (Orawan, 2010). These two scenes basically show the difference in the amount of freedom and choices that a man and woman had, where married women are shown to be confined to their home with their household and childrearing duties, meanwhile the man gets the freedom and choice of going about whatever they like outside their home (Orawan, 2010.). In another scene showcasing the gender discrimination that was placed on women was the topic on abortion. Besides being a high-risk mortality procedure, it was also illegal during the 50s as a way  to prevent women’s autonomy and restrict them to their traditional child-bearing role (Gordon, 1990). As such this was portrayed when April attempts to take abortion into her own hands as a desperate attempt to get her life back in hopes to take control of her life and so to be free to pursue to her dreams (Orawan, 2010). April had no rights over the choice to reproduce due to the standards set by society which had led to her taking the abortion into her own hands (Tas, 2010). It is evident that society at the time had preceded the belief about women’s duty to be subservient to their man and become a baby producing machines plus the ambivalence felt towards women that had led to discrimination of women (Matlin, 2012, p. 39) The movie clearly presents androcentrism in one particular scene for me, when Frank makes his way to work and all the people around him were men with very few that were women. This just shows the freedom and normalcy of men being able to work and be able to be out during the day. The very few women depicted to be working or on the city streets are only women that were unmarried. To me, this showed that women still had their individual identity until they became married where the women adopts the identity of her husband to become his supportive and obedient wife. Another issue is that even though unmarried women were able to obtain work, but because women were also considered as second class human due to androcentrism they were limited in options as well. Unmarried women were discriminated from higher employment positions with the choices of only low-levels jobs such as administrative or secretarial jobs (Tas, 2014). As it is suggested by Matlin (2012), there are negative attitudes to wards women’s competence especially from men of traditional views; as such women during the 50s were seen only capable of dull, mind-numbing jobs. Gender stereotypes were particularly evident when the Wheelers had told their friends, Miley and Shep Campbells, that they were moving to Paris and that April would take on the bread-winning role making Frank a dependent. In reaction to the news, Shep had thought their plan was immature imposing the stereotypical idea again that married women should not be working and that the man should be the one bringing home the money to support the family; this was the norm. This is clearly evidence of benevolent sexism as it shows  the assumption that women should not be held with so much work responsibility and should be taken care of by the man (Matlin, 2012, p. 58). When Shep asked Miley to confirm his opinion about the Wheeler’s being immature, she hesitantly agreed and begins to cries. This scene was of huge significance as this reveals the suffering that Miley feels as a housewife and by her husband’s comment she realizes that her life is hopeless in that she will remain i n her current position for the rest of her life. I can see that Miley is just a bit jealous of the Wheelers for making the move to Paris, she desperately wants out but is afraid to tell Shep what she feels inside. The consequences of internalizing gender stereotypes are represented in the same scene where Miley does not reveal her real thoughts and so allows her husband to further oppress her. Miley is influenced by the gender stereotypes that is presented in society and assumes the role of a subservient housewife. Miley did not say anything to act or rebel against her husband as she is afraid to appear to be a disobedient wife and accepts her husband’s comments about the Wheelers, revealing the fact that she has given up on her own principle. Additionally, Miley cries to let out her emotional frustration in that she then realizes the hopeless and empty life that she holds and inability to express her feeling shows her acceptance of her role in life; this in some way I feel is abusive to oneself psychologically and physically. Revolutionary Road is definitely a blast from the past taking on a Feminist approach to revealing all the negative effects of women living in suburbia during the 1950s. Due to androcentrism being the main idea of society, many negative attitudes and beliefs about women were expressed in this revealing the gender stereotypes and discriminations that were experienced. The character April Wheeler had revealed the sufferings of living a life with no choices bounded by her house, husband and children. With the women’s movement of the 1970s much of the negative attitudes and discrimination towards women have decreased in North America (Silverstein, 2008). However, I believe the idea of the nuclear family, the American Dream is still seen as for many, such as my family, is still the ideal way of life. References Gordan, L. (1990). Woman’s Body. Woman’s Right. Retrieved from http://www.feminist.com/resources/ourbodies/abortion.html Matlin, M. W. (2012). The Psychology of Women. (7th Edition). Belmont, CA: Wadsworth, Cencage Learning. Orawan, C. (2010, March 9). Revolutionary Road: Feminist Liberation in Post-War Suburban Prison. Retrieved from http://blog.nationmultimedia.com/print.php?id=8050 Silverstein, M. (2008, December 26). Feminism & Revolutionary Road. Retrieved from http://www.huffingtonpost.com/melissa-silverstein/feminism-revolutionary- ro_b_153604.html Tas. (2010, April 14). Was ‘Revolutionary Road’ about Feminism? Retrieved from http://metrac.wordpress.com/2010/04/14/was-revolutionary-road-about-feminism/

Quani’s Story

Family Genealogy Paper A family that prays together stays together is an idiom passed down from generations to generations. My family stands firm on this phrase and will continue to pass it down to generations to come. As I conducted a few conversations with family members, from the maternal side of my family, I understood why they believed in the quote and I will continue to pass it down to my kids and family. The reason I researched my mother's side of the family was because they are arger than my father's side and they are in close proximity of each other.My mom's side of the family grew up in a small North Carolinian town called Pinetop. I went back as far as my great-great grandparents and their names were Edward and Rachael Crummedy. They were sharecroppers and they both passed away when my great-grandmother was 9 years old. My great-grandparents are the late Columbus and Clara Crummedy Dickens. Born in 1913, Columbus Dickens grew up to be a sharecropper and provider for his fa mily. Columbus worked for a white man who wned the property that the Dickens family resided on.He would work on the farm all year long Just so that the family could stay on the farm and also have food to eat. His return pay would be a stipend at the end of the year that went towards the bills for the house, so he never really saw any money for his own good. During certain times of the year he had to hire other people to help him maintain the farm (who were usually family members) and they would receive their pay from whatever Columbus received. If Colu

Marlowes Presentation of Mephistopheles Essays

Marlowes Presentation of Mephistopheles Essays Marlowes Presentation of Mephistopheles Paper Marlowes Presentation of Mephistopheles Paper Marlowe portrays ten Idea that Mephistopheles is trapped by Lucifer (and hell) and that he will never reach beyond them both. Through using this apostrophe, we also gain a sense of the gothic element of eternity- Mephistopheles will never be free of his suffering. Mephistopheles, further on in the play, emphasizes this idea and describes hell as Where we are tortured and remain forever Hell hath no limits and issues yet another striking warning to Faustus -which he chooses to ignore- whilst Marlowe continues to blur this life and the afterlife with his descriptions of Faustus inevitable fate. Some critics have considered Mephistopheles to be warning Faustus, O Faustus, leave this frivolous demands, which strike a terror to my fainting soul and hush consider Marlowe to be portraying him as a friend who is himself struck at the thought of Faustus suffering the same fate as he. Later on in the play, when Mephistopheles returns from Lucifer, he honestly tells Faustus that, as with ambitious earthly monarchs, Lucifer aim is territorial expansion and warns Faustus that he will receive more than he bargained for. The idea of Mephistopheles striking friendship, which on the surface appears genuine, is also explored when Faustus requests a wife. However, Mephistopheles cannot oblige and tries to put him off l Ritchie, talk not of a wife. In the sixteenth century, there were no civil marriages and so the word Wife carried with it the association of the Church and holy matrimony. He instead substitutes a devil dressed like a woman, with fireworks and by doing this it could be suggested that he is warning Faustus that he will be denied the blessing of a lifetime companion and only have superficial relationships with courtesans if he embarks upon a deal with Lucifer. We can also gain a sense of friendship from Faustus view, he refers to Mephistopheles as sweet and although this is can be noninsured to be an oxymoron, Faustus is consistently clear about his portrayal of Mephistopheles. On numerous occasions he seeks comfort in Mephistopheles, When Mephistopheles shall stand by me, what God can hurt thee Faustus? ND in both this example and Faustus final words Ah! Mephistopheles, strikingly, one finds that Faustus is only able to renounce God and accept his fate, when Mephistopheles is there to guide him. This interpretation, however, can also be understood in terms of Mephistopheles and his striking devilish characteristics and thus him being a manipulative temp ter. This supports the idea that the play is written in the form of a morality play which were popular in England around the late Middle Ages and which told stories about the progress of the soul and humanity relationship with virtue and temptation. As Faustus experiences the staying of blood when he attempts to sign his contract with Lucifer, it is Mephistopheles who brings a chafer of coals to liquefy the blood once more. He even goes on to state O what will not I do to obtain his soul? Which suggests both desperation and deceit. When Faustus consequently species a diving message Homologue, Mephistopheles distracts him from repentance and tempts Faustus with political power, symbolized by crowns, and wealth and luxury, symbolized by rich apparel. It also is interesting that once Faustus has signed the contract, Mephistopheles contradicts his earlier descriptions of heaven and tries to reassure Faustus that heaven is not such a glorious thing as he imagines in an attempt to stop him from repenting. Although Faustus wants to learn by experience, and asks to see Rome, Mephistopheles distracts him by suggesting some fun at the popes expense- justly corrupting Faustus Teller Telling. I Nils travel Detonator pushes Faustus to believe that he is too far gone for forgiveness from God and thus further exemplifies the striking, manipulative characteristic within Mephistopheles. He also urges Faustus to commit the ultimate sin (suicide) by handing him a dagger in hopes that he will die and so put himself beyond hope of salvation. It is actions like these which seem to contradict any ideas of friendship between the two characters, however, because Mephistopheles is influenced ultimately by Lucifer, Marlowe may eve been trying to suggest that if Mephistopheles werent so corrupt and tortured by hell, he would maintain his previous attitude and continue to warn Faustus. This can also be supported by the idea that Faustus was condemned from the very beginning of the play. When Mephistopheles does warn Faustus of hell, Marlowe uses anaphora and repeats the words me and l when describing all of the things he will do with his new powers. This shows Faustus to completely disregard Mephistopheles warning (despite no manipulation from Mephistopheles) and the responding sentence structure in a sequence of clauses shows Faustus to be gushing and completely, selfishly caught up by the gothic element of being driven by some all-consuming passion. Marlowe further developed this idea by using references to the sin gluttony, for example words such as sweet, glutted and surfeits. This serves to give the impression of a gorged renaissance ideal, which few people of the era were considered to be, and thus demonstrates to the audience that by knowing too much, one can lose their sense of Judgment- again making Faustus ate appear inevitable- for instance when he perceives the seven deadly sins to feed my soul and describes O how happy I were then as opposed to feeling repulsed and fearing them. Farm supported this idea and suggested that Mephistopheles appears because he senses in Faustus magical summons, that Faustus is already corrupt, that indeed he is already in danger to be damned nonetheless. And so, if Faustus is shown to be in danger to be damned nonetheless, Mephistopheles cannot be considered as a striking tempter; he was merely doing his Job.

Is your social media hurting your job hunt

Is your social media hurting your job hunt If you were asked to describe your college experience at a job interview, you wouldn’t tell the hiring manager you lived for the weekends and were pretty much known as a party animal on campus, would you? Of course not- just like you know better than to put your contact email on your resume under the alias Baccardimami18. But if you’ve been posting pics from that wild night you had last weekend on your public-facing social media, you might be giving potential employers the wrong impression anyway. Everything is on the recordMillennials who grew up with social media have been creating a long record of life events. But as this generation enters the workforce, they are facing a new issue their predecessors never had to deal with. People may have access to every juvenile thought you ever put out into the world, from the age of 13 on. If you have ever made an unsavory comment online or posted a risquà © pic of yourself, your future employers can someday find it and see it a s a red flag.Most of the time we think of social media as an extension of our social lives. From the amazing view of a hike you took, to telling the world you got engaged, you share an aspect of yourself with your friends and maybe reach beyond to friends of friends. But before you post that next evening out, keep in mind that social media is increasingly being used by employers in job searches and even to keep tabs on current employees. Organizations not only use social media for targeted advertising, but also as a way to weed out job candidates from their pool of applicants. If you’re taking too many drunken party pics, you may be starting off on the wrong foot with potential employers.Be your own watchdog (and cheerleader)So what can you do now?First, Google yourself. Often. It’s a good idea to be aware of your internet presence and what information is available to the public. What is the sense that someone gets just by reading your tweets or following your Instagra m feed? Are you sharing your passion? Writing angry rants? Is the internet displaying your best or your worst?Your online presence is a reflection of you- even if it only shows a small part of who you are as a whole. Sometimes it can help to show your qualifications, your media savviness, and even your interest in a certain company where you’re seeking employment. These are positive things employers could find while doing background checks. But if you have an online presence full of red flags, you can’t really scrub the internet.Instead, start building up those positives. Next time you post, remember you may be speaking to a wider audience than just close friends. And while you can’t scrub the internet of every bad thing you ever did, you can start to improve your posting habits and create a stellar view of yourself to the world. If the wrong material shows on page one of Google, develop a professional personal website to try to push those bad results down the p age.Next step: make sure your communications and information you provide a prospective employer match. The ease of the internet makes fact-checking much easier and padding your resume too much becomes riskier. Win any awards lately? It’s probably verifiable online.Don’t live your whole life onlineLastly, are you posting too much? Too little? If you’re obsessed with social media and post too often, this can also be a red flag. Try to unplug once in a while. But the opposite can also be a problem. What if you’re not on social media at all, or hate those LinkedIn invites so much you never built a profile? Maybe a hiring manager won’t see any embarrassing college moments, but not having any information about you may be hurting you too. If employers are using sites to screen candidates, you may just be weeded out automatically if there’s nothing about you on the web.The solution is to control what other people see of you: craft a professional, hi gh-Google-rank web presence that puts your best foot forward. The impression you make to employers doesn’t just happen at the interview. Whether or not you’re on the job market, think before you link, comment, tweet, or post.